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G & G Fremont, LLC v. City of Las Vegas

United States District Court, D. Nevada

October 9, 2014

G & G FREMONT, LLC., et al., Plaintiff(s),
CITY OF LAS VEGAS, Defendant(s),


JAMES C. MAHAN, District Judge.

Presently before the court is a motion for preliminary injunction filed by plaintiffs G&G Fremont, LLC and Crazy Ely Western Village, LLC (collectively "plaintiffs"). (Doc. #10). Defendant City of Las Vegas (hereinafter "defendant") filed a response, (doc. #14), and plaintiffs filed a reply, (doc. #19).

I. Background

Plaintiffs own and operate three souvenir and packaged liquor stores along the Fremont Street Experience in Las Vegas. (Doc. #1). They brought the instant action against the City of Las Vegas, alleging that the city was targeting packaged liquor sellers by enforcing certain ordinances against them.

The city passed ordinance number 6320 as part of a regulatory scheme aimed to reduce problems caused by high alcohol consumption near the Fremont Street Experience. (Doc. #1, 14). The ordinance applies to package liquor sellers adjacent to or on a pedestrian mall. It restricts the sale of single-serving alcoholic products and products of greater than 32 ounces or more than eleven percent alcohol by volume. LVMC 6.50.475. It forbids posting prices visible to individuals outside the establishment, limits advertising to the windows of the establishment, and limits the percentage of window space that may be used for advertising. Id. Finally, the ordinance restricts the percentage of window space that may be used to advertise alcoholic beverages, and requires liquor sellers to post a sign indicating that consumption on the Fremont Street Experience is forbidden. Id.

In their complaint, plaintiffs assert claims for violations of equal protection, procedural due process, substantive due process, and the First Amendment. (Doc. #1). They also claim that the ordinances are unconstitutionally vague, that the regulatory scheme is an unconstitutional bill of attainder, and that the regulations constitute a taking. (Doc. #1). They assert claims for violations of their civil rights under 42 U.S.C. § 1983 and claim that the ordinances violate section 1 of the Sherman Antitrust Act. (Doc. #1). Their complaint seeks declaratory relief as well as a preliminary and permanent injunction.

II. Legal Standard

Federal Rule of Civil Procedure 65 provides that the court may issue a preliminary injunction on notice to the adverse party. Fed.R.Civ.P. 65(a)(1). A preliminary injunction seeks to preserve the status quo and prevent irreparable harm from occurring before a judgment is issued. Textile Unlimited Inc. v. BMH & Co., 240 F.3d 781, 786 (9th Cir. 2001).

The Supreme Court has stated that courts must consider the following elements in determining whether to issue a preliminary injunction: (1) likelihood of success on the merits; (2) likelihood of irreparable injury if preliminary relief is not granted; (3) balance of hardships; and (4) advancement of the public interest. Winter v. N.R.D.C., 555 U.S. 7, 20 (2008). The test is conjunctive, meaning the party seeking the injunction must satisfy each element.

Additionally, post- Winter, the Ninth Circuit has maintained its serious question and sliding scale tests. See Alliance for the Wild Rockies v. Cottrell, 632 F.3d 1127, 1131 (9th Cir. 2011). "Under this approach, the elements of the preliminary injunction test are balanced, so that a stronger showing of one element may offset a weaker showing of another." Id.

"Serious questions going to the merits and a balance of hardships that tips sharply towards the plaintiff can support issuance of a preliminary injunction, so long as the plaintiff also shows that there is a likelihood of irreparable injury and that the injunction is in the public interest." Id. at 1135.

III. Discussion

In their motion for a preliminary injunction, plaintiffs seek to enjoin enforcement of the city's "package liquor ordinances, " ("the ordinances") which they allege are unconstitutional. (Doc. #10). In particular, plaintiffs argue that the ordinances (1) violate the First Amendment, (2) constitute an unconstitutional bill of attainder, (3) are preempted by the Sherman Antitrust Act, and (4) violate their procedural due process rights. (Doc. #10). Defendant responds that the ordinances are constitutional and that enforcing them is a permissible use of its police power. (Doc. #14).

A. First Amendment

Plaintiffs first argue that the ordinances violate the First Amendment by unduly restricting commercial speech. Regulations of commercial speech are subject to intermediate scrutiny.[1] See Cent. Hudson Gas & Elec. Corp. v. Pub. Serv. Comm'n of New York, 447 U.S. 557, 566 (1980) (Blackmun, J., concurring); Coyote Pub., Inc. v. Miller, 598 F.3d 592, 598 (9th Cir. 2010). To determine the permissibility of these restrictions, courts apply a four-part test. See Cent. Hudson, 447 U.S. at 557.

First, commercial speech receives First Amendment protection only if it concerns lawful activity and is not misleading. Id. Second, the government's interest in regulating the speech must be substantial. Id. Third, the regulation must directly advance the government's substantial interest. Id. Fourth, the regulation must not be more extensive than necessary to serve that interest. Id.

Plaintiffs argue that the ordinances fail the third and fourth prongs of the Central Hudson test. While plaintiffs rely on 44 Liquormart v. Rhode Island, 517 U.S. 484 (1996), this case is distinguishable. 44 Liquormart involved a complete prohibition on "advertising in any manner whatsoever" of alcoholic beverage prices. Id. at 489. The only exceptions were price tags and signs displayed with the merchandise. Id. Media advertising of prices was completely forbidden. Id.

While plaintiffs improperly classify the instant restrictions as a "blanket ban, " they are not nearly as severe as those in 44 Liquormart. The ordinances prohibit the placement and quantity of price advertisement, but they do not forbid it. Sellers remain free to advertise outside certain ranges of visibility and within certain parameters of quantity. See LVMC 6.50.475. Further, the ordinances in no way restrict a seller's ability to use media advertisement. Accordingly, 44 Liquormart should not dictate the result here.

With regard to the third and fourth prongs of the Central Hudson test, plaintiffs fail to meet their burden of showing a likelihood of success on the merits. The city passed the ordinances to reduce alcohol consumption on Fremont Street. Restrictions on advertisements of low prices likely advance this purpose.

While plaintiffs argue that the ordinances are "significantly more extensive than is necessary, " they do nothing more than cite 44 Liquormart in support of these claims. (Doc. # 10). Although plaintiffs contend that less restrictive alternatives are available, this does not show a likelihood of success on the merits under the test for regulations of commercial speech. (Doc. #13).

Based on the foregoing, plaintiffs fail to meet their burden to show a likelihood of success on the merits regarding the constitutional validity of the ordinances. Accordingly, they are not entitled to a preliminary injunction on these grounds.

B. Bill of attainder

Plaintiffs' argument that the regulatory scheme here constitutes a bill of attainder is misguided. A bill of attainder "legislatively determines guilt and inflicts punishment upon an identifiable individual without provision of the protections of a judicial trial." Nixon v. Adm'r of Gen. Servs., 433 U.S. 425, 468 (1977). The ordinances regulate the sale of liquor. They do not target plaintiffs nor do they inflict punishment on them. Plaintiffs cannot show a likelihood of success on the merits of this argument.

C. Sherman Act

Plaintiffs' Sherman Act claims are similarly without merit. The Sherman Act prohibits agreements that unreasonably restrain trade. See 15 U.S.C. § 1. The city has the power to regulate liquor sales, and enforcement of the ordinances is not the type of conduct that the Sherman Act prohibits.

Plaintiffs claim that the Sherman Act "preempts" local laws that force competitors to violate the Sherman Act. (Doc. #10). Plaintiff cites cases striking down liquor laws on these grounds. See Cal. Retail Liquor Dealers Ass'n v. Midcal Aluminum, Inc., 445 U.S. 97, 97 (1980); Costco Wholesale Corp. v. Maleng, 522 F.3d 874, 886 (9th Cir. 2008). The regulations at issue in those cases imposed specific pricing systems on sellers. Therefore, they are distinguishable from the instant case.

Plaintiffs argue that the ordinances force them to violate antitrust laws by restricting output, forbidding truthful price advertising, and horizontally allocating customers to other retailers. (Doc. #10). However, as defendant mentions, municipal regulations are not generally subject to the Sherman Act, so long as they are effectuated pursuant to state policy. City of Columbia v. Omni Outdoor Adver., Inc., 499 U.S. 365, 370-71 (1991).

Plaintiffs have failed to convince the court that the ordinances at issue are even subject to the Sherman Act. Even if the ordinances were deemed anticompetitive, they are likely exempt pursuant to the case law above. Accordingly, plaintiffs have not shown a likelihood of success on their Sherman Act claims. Therefore, they are not entitled to a preliminary injunction on these grounds.

D. Procedural due process

Plaintiff G&G Fremont argues that the ordinances intrude on its constitutionally protected interest in its business license. (Doc. #10). In particular, G&G states that its business license allows it to sell miniature bottles of alcohol in gift baskets, while the ordinances forbid these sales. As a result, G&G claims that it is likely to succeed on the merits of a § 1983 procedural due process claim against the city.

"To have a property interest in a benefit, a person clearly must have more than an abstract need or desire for it.... [h]e must, instead, have a legitimate claim of entitlement to it." Bd. of Regents v. Roth, 408 U.S. 564, 577 (1972). Substantive property interests are created by state law, while federal constitutional law determines whether those interests are protected by the Due Process Clause. Memphis Light, Gas and Water Div. v. Craft, 436 U.S. 1, 9 (1978) ( citing Roth, 408 U.S. at 577).

Plaintiffs again cannot show a likelihood of success on the merits of a procedural due process claim. To support this claim, plaintiffs rely largely on a Seventh Circuit case which is not binding in this jurisdiction. See Reed v. Vill. of Shorewood, 704 F.2d 943, 948 (7th Cir. 1983) (evaluating liquor license as property interest under Illinois law).

Plaintiffs also cite the Ninth Circuit's assertion in In re Petite Auberge Village, Inc., 650 F.2d 192, 194 (9th Cir. 1981), that a liquor license is a state-created property right. However, that case involved issues unrelated to the instant case, and did not address due process rights. Id. (affirming order allowing trustee to recover postpetition interest and tax penalties out of proceeds of sale of bankrupt's liquor license).

Defendant responds to plaintiffs' arguments by citing two Nevada Supreme Court cases. See Kochendorfer v. Bd. of Cty. Com'rs, 566 P.2d 1131, 1134 (Nev. 1977); Gragson v. Toco, 520 P.2d 616, 617 (Nev. 1974). Defendants contend that these cases establish that a liquor license is not a property right subject to procedural due process protections. (Doc. #14).

These cases do not conclusively establish that plaintiffs' procedural due process claim is without merit. However, plaintiffs have not met their burden of demonstrating that they possess an underlying property right entitling them to procedural due process. Accordingly, plaintiffs have failed to show a likelihood of success on the merits for any of its claims. For this reason, the court will deny plaintiffs' motion for a preliminary injunction.

Notably, plaintiffs also fail to meet their burden to prove the other three elements of the Winter test. Plaintiffs' motion presents largely conclusory arguments as to why plaintiffs would suffer irreparable injury and why the public interest and a balancing of the hardships weigh in their favor. These assertions are insufficient to meet the requisite burden for a preliminary injunction. Based on the foregoing, the court will deny the motion.

IV. Conclusion


IT IS HEREBY ORDERED, ADJUDGED, AND DECREED that plaintiffs' motion for preliminary injunction, (doc. #10), be, and the same hereby is, DENIED.

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